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Small Is the New Big

Audiobook
Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better. Then small happened. Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.

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Publisher: HighBridge Edition: Abridged
Awards:

OverDrive Listen audiobook

  • ISBN: 9781598871050
  • File size: 216849 KB
  • Release date: July 24, 2006
  • Duration: 07:31:46

MP3 audiobook

  • ISBN: 9781598871050
  • File size: 217097 KB
  • Release date: July 24, 2006
  • Duration: 07:31:46
  • Number of parts: 6

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Formats

OverDrive Listen audiobook
MP3 audiobook

subjects

Business Nonfiction

Languages

English

Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better. Then small happened. Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.

Expand title description text
  • Details

    Publisher:
    HighBridge
    Edition:
    Abridged

    Awards:

    OverDrive Listen audiobook
    ISBN: 9781598871050
    File size: 216849 KB
    Release date: July 24, 2006
    Duration: 07:31:46

    MP3 audiobook
    ISBN: 9781598871050
    File size: 217097 KB
    Release date: July 24, 2006
    Duration: 07:31:46
    Number of parts: 6

  • Creators
  • Formats
    OverDrive Listen audiobook
    MP3 audiobook
  • Languages
    English
  • Reviews
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